Prerequisite: find an insurance company
Before offering this service, you must enter into an agreement with an insurance company. The insurer will compensate the end customers.
A new custom report has been developed and allows you to send to your insurer the details of all the people who have taken out cancellation insurance and the products on which they have taken it out.
| Warning |
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Warning: your operators should never issue compensation on an order containing a cancellation insurance - this would be a double payment, since in principle it is the insurance company that deals with refunding the money. A warning message was placed in the window to keep operators aware of this.
Warning: Your operators should never set-up a price level (see below) starting with an order amount of zero. Indeed, you aren't allowed to sell a cancellation insurance for a free order since the insurance will never pay anything. |
Configuration in just four steps
In the SecuTix configuration, go into the organisation context, and go to the cancellation insurance, which is at the same location as Advantages and Cross selling:
Catalog > Miscellaneous > Cancellation Insurance
Step 1: Define the insurance
Choose the name of your insurance product and summarise the key benefits of the product in its description. A picture can be added: we recommend a visual item relating to the insurance company in order to leverage its fame to reassure your customers.
For the insurance conditions, insert a link to a page of your site or directly to a PDF. The content will open in a pop-up window, ensuring that the user does not exit the shopping process. Furthermore, by using the "placeholder" {LANGUAGE}, you can directly provide the content in the right language:
https://mabilletterie.com/faq/conditions-{LANGUAGE}.pdf becomes (when an online user is browsing in French): https://mabilletterie.com/faq/conditions-fr.pdf
Step 2: Set the premium levels
The premium to be paid to be insured is gradually defined based on the total (insured products) of an order.
Set the total at which one can be assured and how the premium changes.
Step 3: Choose the product families
Check the boxes of the product families that you want included in the cancellation insurance.
Step 4: Final adjustments
The final adjustments relate to the display of the online ticketing.
First, it is possible to decide whether the insurance is checked by default or not in your users' carts.
Second, it is possible to activate a "pop-up" mode. This is for people who did not take out the cancellation insurance: the pop-up is offered to them just before paying, making sure they have not missed the cancellation insurance option and thereby maximising the conversion rate. This interaction model is modelled on the practices of several major airlines.