Versions Compared

Old Version 31

changes.mady.by.user MMI

Saved on

compared with

New Version Current

changes.mady.by.user MMI

Saved on

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.

What is GDPR ? 

General Data Protection Regulation defines precisely what is a personal data and the various roles every entity handling or porcessing them has.

You can find the official SecuTix page and cheatsheet by clicking on this link : GDPR


The authorizations we have in SecuTix ?

There are 7 fields in SecuTix attached to authorization management :

Legal information section in the contact sheet

  • Accept communication from institution by email
  • Accept transmission of elec. coordinates to third parties
  • Accept communication from partners

Communication section in the contact sheet

  • SMS MMS
  • Telephone
  • Email (will be soon depracated)
  • Letter

In green : fields that will impact the way SAM in filtering contacts for you in respect of GDPR rules

The touch points you need to GDPR check ?

The sales channel/features you should consider when talking about communication authorizations :

  • Online sales channels (B2C, B2B, ...)
  • Backoffice sales channel (Box office, etc...)
  • SAM



What to do to have clean authorization management ?

Having a clean authorizations management means that you users are able to set and update the authorization you need to do your marketing. In 90% of the cases (as most of the marketing campaigns are done through emails) you need to make sure the following authorization is displayed on the touch points you have with your customers : 

  • Accept communication from institution by email : By ticking this authorization the customer confirms accepting to receive communications from your institution by email.


Standard authorization setup in the marketing tab of the contact sheet.

Standard authorization setup in the marketing tab of the profile page on the Ticketshop.

Please make sure the wording you choose in the online version of your authorization cleary states to the customers the email communication channel and the purpose of this authorization

How can I choose which authorizations are displayed to the end-user ?

Online

A. Setup the authorization that will be displayed in the B2C register form online

Image Removed

B. Online corresponding Point of sale, select the authorization you want to be displayed

Image Removed

Quick contact creation form
A. Setup the

authorization

that will be displayed in the contact creation form on boxoffice



Image Removed

How SAM handles the authorization checks ?

Here are the rules applied by SAM for filtering out automatically the contacts regarding the SAM campaigns

Info
iconfalse
The overall rule
  • Contacts are only excluded in the context of a given campaign.
  • Contacts meeting a target are automatically filtered out in the context of a given campaign if following conditions are met:

The type of the campaign is different from "Information directly related to a contact's purchase or reservation"

AND (

CNIL_O Accept communication from institution by email authorization is set to false or not set

OR (campaign communication channel is Email and authorization EMAIL is set to false or not set) (soon to be depracated)

OR (campaign communication channel is Letter and authorization LETTER is set to false or not set)

OR (campaign communication channel is Phone Call and authorization PHONE is set to false or not set)

OR (campaign communication channel is SMS and authorization SMS_MMS is set to false or not set)


  • When doing an Advantage channel campaign : there is no filtering



C. When doing an any other channel campaign 

How can I choose which authorizations are displayed to the end-user ?

A. When doing an email campaign

Contacts meeting a target are automatically filtered out in the context of a given campaign if following conditions are met:
  • The type of the campaign is different from "Information directly related to a contact's purchase or reservation"
  • AND CNIL_O authorization is set to false or not set
    • OR (campaign communication channel is Email and authorization EMAIL is set to false)

    B. When doing an Advantage channel campaign

    • No filtering
    Online

    A. Setup the authorization that will be displayed in the B2C register form online

    Image Added

    B. Online corresponding Point of sale, select the authorization you want to be displayed

    Image Added


    Quick contact creation form

    A. Setup the authorization that will be displayed in the contact creation form on boxoffice

    Image Added



    Info
    titleStrict GDPR activation

    SecuTix can work in 2 ways depending on the "Apply strict GDPR" parameter value you have set for the corresponding institution (this parameter can be change in Elcaadmin).

    Filtering rule when Apply strict GDPR = true
    • Contacts are only excluded in the context of a given campaign.
    • Contacts meeting a target are automatically filtered out in the context of a given campaign if following conditions are met:

    The type of the campaign is different from "Information directly related to a contact's purchase or reservation"

    AND (

    CNIL_O

    Accept communication from institution by email authorization is set to false or not set

    OR (campaign communication channel is

    Letter

    Email and authorization

    LETTER

    EMAIL is set to false or not set) (soon to be depracated)

    OR (campaign communication channel is

    Phone Call

    Letter and authorization

    PHONE

    LETTER is set to false

    )

    E. When doing an SMS campaign 

    Contacts meeting a target are automatically filtered out in the context of a given campaign if following conditions are met:
  • The type of the campaign is different from "Information directly related to a contact's purchase or reservation"
    • AND CNIL_O authorization

    or not set)

    OR (campaign communication channel is Phone Call and authorization PHONE is set to false or not set)

    OR (campaign communication channel is SMS and authorization SMS_MMS is set to false or not set)

    F. When doing an any other channel campaign 


    • When doing an Advantage channel campaign : there is no filtering
    Filtering rule when Apply strict GDPR = false
    • Contacts are only excluded in the context of a given campaign.
    • Contacts meeting a target are automatically filtered out in the context of a given campaign if following conditions are met:

    The type of the campaign is different from "Information directly related to a contact's purchase or reservation"

    AND (

    CNIL_O

    Accept communication from institution by email authorization is set to false

    or not set

    OR (campaign communication channel is Email and authorization EMAIL is set to false) (soon to be depracated)

    OR (campaign communication channel is Letter and authorization LETTER is set to false)

    OR (campaign communication channel is Phone Call and authorization PHONE is set to false)

    OR (campaign communication channel is SMS and authorization SMS_MMS is set to false)

    The Email authorization will be soon depracated


    • When doing an Advantage channel campaign : there is no filtering